The Role of Medical Affairs in Pharmacovigilance

The Medical Affairs department plays a crucial role in ensuring the safety of medicines and therapies throughout their lifecycle. While traditionally seen as a bridge between clinical research and the commercial arm of a pharmaceutical company, Medical Affairs also has an essential function in pharmacovigilance (PV). This responsibility arises because of the department’s close contact with healthcare professionals (HCPs), patients, and key opinion leaders (KOLs), which makes it a critical source of post-market safety information.